May 21, 2013
Bruins Shawn Thornton Partners with Boston Interactive to Help Launch New Foundation

Boston Interactive is thrilled to announce the new branding and online presence for the Shawn Thornton Foundation. Founded by Boston Bruins forward Shawn Thornton earlier this year, the Foundation is dedicated to improving the lives of those affected by cancer and Parkinson’s diseases. The non-profit was in need of a brand and messaging strategy to help build awareness and generate support. The Foundation partnered with local agency Boston Interactive to achieve these marketing needs and help launch their premier online presence.
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May 15, 2013
FirstMerit Bank Partners with Boston Interactive for Mobile Capable Website

Boston Interactive is pleased to announce the launch of the new website for FirstMerit Bank. Headquartered in Akron, Ohio, FirstMerit is a diversified financial services company serving the communities of Ohio, Pennsylvania, and Chicago. The organization was looking to update their digital presence in order to promote their sophisticated banking capabilities and commitment to hometown service. FirstMerit enlisted the help of Boston Interactive and kicked off a complete website redesign project to help achieve these marketing goals.
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May 10, 2013
CEO Chuck Murphy Honored by the Boston Irish Business Awards

Boston Interactive Founder and CEO, Chuck Murphy has recently been named a winner in the 2013 Boston Irish Business Awards. Developed in partnership by the Boston Irish Business Association (BIBA) and the Boston Business Journal, the Awards are dedicated to recognizing individuals who have achieved business success while retaining their connection to Ireland.
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May 01, 2013
Earth Fare Launches Next Generation Website by Boston Interactive

Boston Interactive is pleased to announce the launch of the new Earth Fare website. The healthy supermarket, Earth Fare is committed to connecting communities and improving lives through food. This is the third website that Earth Fare has launched in partnership with Boston Interactive, representing a four year relationship between the two companies.
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April 24, 2013
There’s No Place Like Facebook Home

The world’s largest social network has found a new home. Launched earlier this month, Facebook’s latest product is moving into the Android market and quickly catching the attention of consumers and marketers alike. Meet Facebook Home. It’s not a phone, it’s not an operating system, but rather a family of applications that work together to deliver an entirely new mobile experience. Facebook Home puts your friends at the heart of your mobile device, fully immersing you with the network through its personalized interface.
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April 18, 2013
Florida Hospital Association Partners with Boston Interactive for New Website

Boston Interactive is pleased to announce the launch of the new Florida Hospital Association (FHA) website. A nonprofit advocacy group representing over 200 hospitals and health systems, FHA works at both the state and national levels to ensure access to high-quality, affordable health care for all Floridians. Prior to partnering with Boston Interactive, FHA was challenged with an outdated online presence that served mainly as a static source of information. Looking to refresh this digital strategy and deliver an interactive resource for members and key audiences, the organization partnered with Boston Interactive to design and develop their new website.
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April 15, 2013
BtoB Magazine Names Boston Interactive Top Interactive Agency

Boston Interactive is pleased to announce that we have recently been named a Top Interactive Technology Company by BtoB Magazine. A leading resource for marketing strategists, BtoB Magazine annually recognizes the top US agencies who have experienced great growth in the business-to-business sector. The list is based on revenue, client acquisition, marketing innovation, effective use of technology, and quality of work.
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April 11, 2013
Boston Interactive Launches New Website for ViaCord

Boston Interactive is proud to announce the launch of the new ViaCord website. A subsidiary of PerkinElmer, Inc., ViaCord provides stem cell preservation services and care to patients, families, and physicians. The healthcare organization was looking to refresh their online presence in order to strengthen their ability to engage prospective customers and educate website visitors. Enlisting the help of Boston Interactive, ViaCord kicked off a complete website design initiative to achieve these digital goals.
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March 26, 2013
5 Ways to Chase Away Website Visitors

Within the first 3 seconds of visiting your website, a user will make the decision to stay or leave and continue their search. That’s right, just 3 seconds. In this short amount of time a visitor will place judgment on your brand and form their opinion of your business based entirely on their experience with your website. While you may think that 3 seconds is too short to cause any real damage, many features have proven otherwise. Check out our list of the 5 most common ways to chase away website visitors:
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March 25, 2013
ConforMIS Continues Partnership with Boston Interactive for Launch of New Microsite

ConforMIS and Boston Interactive recently continued their partnership for the launch of the new ‘My ConforMIS Knee’ microsite. A Massachusetts based medical device company, ConforMIS provides patient-specific knee implants and instrumentation. ConforMIS originally partnered with Boston Interactive for the 2007 redesign of their corporate website. Now looking to expand their digital presence with a consumer-focused microsite, ConforMIS re-enlisted the help of Boston Interactive to design and develop their new online presence.
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March 21, 2013
From Boston To Austin: Boston Interactive's 2013 SXSW Recap

SXSW Interactive is a five day festival where industry leaders and innovators gather to exchanges ideas and discuss the next big things in technology. This year five of Boston Interactive’s team members attended SXSW, making the trip from Boston to Austin to experience powerful speakers, sessions, and panels. Now back in the Hub, the team is excited to share their new knowledge and get back to work implementing the following key takeaways.
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March 14, 2013
Foley Hoag Launches New Website by Boston Interactive

Boston Interactive is pleased to announce the launch of the new Foley Hoag LLP website. A global law firm with offices in Boston, Washington DC, and Paris, Foley Hoag provides legal advice that is strategically tailored to each of their client’s unique goals. Foley Hoag was looking to update their digital presence to best reflect their position as an innovative law firm. It was vital that the new online strategy speak to the firm’s joint goals of highlighting its attorneys while showcasing their individual skills in a user-friendly, engaging way. Additionally, it was very important for the new site to emphasize the industries the firm focuses on
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March 11, 2013
Boston Interactive Named Finalist in Kentico Site of the Year Awards

Boston Interactive is thrilled to announce that the website we created for DentaQuest has been named a finalist in the 2012 Kentico Site of the Year Awards. Kentico is a content management system that provides a complete set of features for building websites, intranets, community sites, and e-commerce solutions. The company’s annual Site of The Year contest honors the best Kentico website implementations across the globe according to selection by Kentico executives and public vote.
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February 27, 2013
Google Yourself: You May Not Like The Results

What pops up when someone googles your name? Your online identity is a strong representation of your personal brand and public reputation. By regularly googling yourself and understanding the implications of online sharing, you can actively manage your digital presence and learn to maintain an online identity that works for you.
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February 26, 2013
Boston Interactive Launches Responsive Website for Ceridian

Boston Interactive is pleased to announce the launch of the new Ceridian website. A global B2B services company, Ceridian offers a wide range of human resource, benefits, and payment related solutions. Ceridian was looking to replace their outdated web presence and refresh their digital strategy to help establish a leading position in the marketplace. Understanding the need for the new online presence to function across all devices, the company enlisted the help of Boston Interactive and Percussion Software to launch their redesigned, responsive website.
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February 22, 2013
Boston Interactive Wins Interactive Media Award for PHX Website

Boston Interactive is thrilled to announce that the website we created for Premier Health Exchange has been named Best in Class at the 2012 Interactive Media Awards (IMA). The IMA annually recognize global excellence in web design and development, honoring individuals and organizations for outstanding Internet achievement.
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February 12, 2013
GW&K Launches New Branding & Website by Boston Interactive

Boston Interactive is thrilled to announce the launch of the new branding and website for GW&K Investment Management. A Boston-based investment firm, GW&K offers clients fixed income and equity investment expertise, individually managed client portfolios, and a high level of personal service. GW&K was looking to strengthen their corporate brand so that it would accurately represent their services and support company growth. The firm partnered with Boston Interactive for a complete rebranding and website redesign initiative focused on engaging prospective customers and building client relationships.
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January 30, 2013
Marketing Offense from the NFL Playbook

The NFL Playbook is filled with hundreds of techniques to help teams overcome their opponents. From the basic pass or run play to the quarterback sneak, this resource provides coaches and players a playbook of tactics to use when developing a game strategy. Sound familiar? Just like NFL professionals, we as marketers utilize our own playbooks to select which techniques to use when creating a new campaign. While the details of each playbook certainly differ in their respective industries, perhaps our Sunday pastime can teach us a little something about strategy and winning big during the work week.
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January 29, 2013
Boston Interactive Launches New Global Presence for Best Doctors

Boston Interactive is pleased to announce the launch of the new online presence for Best Doctors. A global medical resource, Best Doctors connects members and their physicians with experts who provide an enhanced second opinion to confirm proper diagnosis and treatment. The organization previously had multiple, non-cohesive websites and struggled to maintain a unified brand while trying to communicate their value to a diverse, worldwide audience. Enlisting the help of Boston Interactive, Best Doctors made the decision to retire its existing websites and launch an entirely new global online presence.
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January 21, 2013
Palomar Medical Continues Partnership with Boston Interactive for New Website

Boston Interactive is pleased to announce the launch of the “About Laser Treatments” website, a new online property for Palomar Medical Technologies. Palomar Medical designs, produces, and sells advanced cosmetic lasers and intense pulsed light systems to dramatically improve the appearance of women's and men's skin. The company was seeking new opportunities to increase the awareness and treatments of their solutions. Making the decision to launch a new, consumer-focused online presence, Palomar enlisted the help of long-term digital partner, Boston Interactive, and kicked off a website design project.
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January 14, 2013
Delta Dental Massachusetts Partners With Boston Interactive for New Website

Delta Dental Massachusetts recently partnered with Boston Interactive for the launch of their new website. Delta Dental is the largest dental plan system in the US with 39 independent member companies offering national dental coverage. In an effort to unify their national brand, Delta Dental provides each member company with guidelines to use in the implementation of their respective websites. Delta Dental of Massachusetts was seeking a solution to utilize these templates in a way that would allow for the integration of a CMS and inclusion of custom features. Partnering with Boston Interactive, Delta Dental kicked off a website design project to personalize their templates and update their online presence.
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January 08, 2013
Boston Interactive Launches New Website for Bradford Soap Works

Bradford Soap Works, the world’s leading manufacturer of bar soaps, recently partnered with Boston Interactive for the launch of their new website. Bradford is a global resource for personal care products and is responsible for the production and development of many Fortune 500 and specialty consumer brands. In an effort to promote their extensive capabilities and refresh their online presence, Bradford enlisted Boston Interactive to help launch their new website. It was essential for the new website to promote Bradford’s individual services while clearly communicating their expertise in the personal care industry.
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December 19, 2012
Where Are They Now? Social Media Walking Dead

The New "Facebook", The Next Big Thing, The Social Network That Will Change It All – the promise of the platform that will revolutionize social media has become a reoccurring theme in today’s world. New products are continuously being speculated as the next big thing, often evolving into little more than social media dinosaurs. Remember Friendster, Reddit, del.icio.us, StumbleUpon, Tripit, and Digg? In the spirit of the New Year, let's examine what happened to some of these not-so next big things in social media and take a closer look at where they stand today:
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December 12, 2012
Advantage BOSTON Launches Responsive Website by Boston Interactive

Advantage BOSTON recently continued their partnership with Boston Interactive for the launch of a new, responsive website. The market leader for large scale end management, Advantage BOSTON is responsible for the sales and marketing of The Boston Convention & Exhibition Center as well as the Hynes Convention Center. The company BOSTON first partnered with Boston Interactive in 2011 for the launch of their redesigned website featuring a secure member login, dynamic venue finder, and interactive map. With the new design in place Advantage BOSTON quickly realized a great increase in their mobile traffic and need to provide an optimized experience for these users. The company re-enlisted the help of Boston Interactive to take their redesign one step further and enhance their website with a responsive design.
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December 07, 2012
One of the Nation’s Largest YMCA’s Partners with Boston Interactive for New Website

YMCA of the North Shore recently partnered with Boston Interactive for the launch of their new website. With 7 facilities and over 44,000 members, the North Shore YMCA is one of the nation’s largest Y’s providing valuable programs and activities to communities north of Boston. The non-profit was exploring new opportunities to drive membership and promote awareness of their involvement in the local community. Paired with the need to update their online presence to coincide with the new national brand guidelines, the YMCA of the North Shore partnered with Boston Interactive to launch a redesigned website.
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December 04, 2012
PNAS and Boston Interactive Partner to Launch New Website

Boston Interactive is proud to announce the launch of the new website for PNAS, the Proceedings of the National Academy of Sciences. Established in 1914, PNAS is a global scientific journal that publishes industry research reports, commentaries, and reviews. The organization’s website generates over 21 million hits per month as it provides subscribers with a broad reference database as well as advance access to articles. Realizing this heavy traffic and opportunity to connect with their subscribers, PNAS partnered with Boston Interactive to launch a new website.
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November 28, 2012
Marketing Lessons from My Thanksgiving Dinner

A Thanksgiving feast doesn’t happen overnight. It requires thorough planning, preparation, and a talented chef. It’s a step by step process with many pieces and contributing factors. Transfer this into the digital world and the same can be said for your online marketing strategy. A successful online identity requires a clear strategy, thoughtful execution, and a team of talented individuals. It’s a combination of many tactics working together to build a single, unified presence.
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November 26, 2012
Boston Interactive Ranked 6th Largest Web Design Firm

Boston Interactive is proud to announce recognition as the 6th largest web design firm in the Boston area. This recognition comes as part of the Boston Business Journal’s annual list ranking the area’s 20 largest firms according to web design revenues in Massachusetts for 2011.
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November 19, 2012
Verint Systems Launches New Website by Boston Interactive

Verint Systems, a leader in global technology, recently partnered with Boston Interactive for the launch of their new website. Serving the enterprise and security markets, Verint provides solutions to help customers obtain a complete understanding of their challenges and opportunities. The company was looking to improve their digital marketing to better represent their core values and partnered with Boston Interactive to design and architect their new website.
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November 12, 2012
Carney Sandoe Partners with Boston Interactive for Launch of New Site

Boston Interactive is pleased to announce the launch of the new Carney Sandoe & Associates (CS&A) website. A leading placement firm in the private school industry, Carney Sandoe has worked with over 1,500 schools in 26 countries to provide successful recruitment, search, and consulting services. The organization partnered with Boston Interactive to create a unified online presence that would engage CS&A’s two distinct user groups. It was vital for the website to appeal to schools seeking faculty members as well as job candidates looking for teaching positions.
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October 31, 2012
4 Reasons to Get Your Marketing in the Holiday Spirit

It’s no secret that the holiday season is a critical time for retail businesses to kick up their marketing efforts. With consumers spending a total of $35.3 billion during the 2011 holiday months, a seasonal marketing campaign is an obvious strategy for retailers looking to increase their end of the year profits. Unfortunately this clarity does not always exist for other industries. The common misconception that only retail can benefit from holiday campaigns has led many businesses to miss out on these seasonal marketing opportunities. So before it’s too late, take a closer look at the facts and consider the following 4 reasons to get your marketing in the holiday spirit.
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October 26, 2012
Greenwich Associates Launches New Website by Boston Interactive

Greenwich Associates, a leading consulting and research firm, partnered with Boston Interactive for the launch of their new website. Providing research-based strategy management services, Greenwich recently expanded their clientele beyond the financial services industry to work with companies in various fields across the globe. The firm was looking to promote this expanded reach through an improved online marketing strategy and partnered with Boston Interactive to redesign their website.
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October 12, 2012
Loomis Sayles Launches New Website Designed by Boston Interactive

Boston Interactive is pleased to announce the launch of the new website for Loomis Sayles & Company. An investment management organization, Loomis Sayles serves the needs of institutional and mutual fund clients worldwide. The firm was looking to update their online presence and challenged Boston Interactive with creating an innovative design that maintained a level of consistency with their current infrastructure and branding. The newly redesigned website aims to drive their overall messaging while ultimately fulfilling the goals of both Loomis Sayles and their users.
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October 02, 2012
Boston Interactive Honored With Five WebAwards

Boston Interactive, is thrilled to announce that five of our projects have been recognized by the Web Marketing Association as winners in the 2012 WebAwards. The WebAward program is the longest running annual website award competition dedicated to naming the best websites in 96 industries. This year’s competition received over 2,000 entries from 42 countries that were judge on seven criteria including design, innovation, content, and technology.
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September 24, 2012
3 Ways Digital Media is Influencing the Election

While there’s no denying that the 2008 Election will go down in history for its early use of social media, it seems as if this year’s presidential contest is taking things one step further. The political sparring is extending its reach beyond the traditional social media outlets of Facebook, Twitter, and YouTube to explore the latest technologies in digital media. From mobile apps and text messages to interactive websites and display ads, digital media is playing an even bigger role in this year’s election.
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September 20, 2012
Boston Interactive Launches Parallax Experience for New CloudBees Site

Boston Interactive is thrilled to announce the launch of the new CloudBees website featuring a parallax scrolling effect. CloudBees is the exclusive Platform as a Service (PaaS) company focused on simplifying and accelerating the Java application lifecycle. The company was in need of a refreshed online presence capable of engaging their high-tech target audience of developers and IT professionals. CloudBees enlisted the help of Boston Interactive to create an innovative new website that would fulfill their communication goals and appeal to the technical nature of their users.
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September 13, 2012
New England Center for Children and Boston Interactive Continue Partnership for Launch of ACE Website

The New England Center for Children (NECC) and Boston Interactive recently continued their partnership to launch the first website for the Autism Curriculum Encyclopedia (ACE). A web-based software program developed by NECC, ACE provides special educators the tools to test, assess, and evaluate students with autism. ACE did not previously have a website and was in need of an online presence capable of serving as a valuable marketing tool in the nonprofit arena. Having recently completed the redesign of the NECC website, Boston Interactive was selected to create the new website for ACE.
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September 10, 2012
Forrester Lists Boston Interactive in 2012 Interactive Design Agency Overview Report

Boston interactive is proud to announce inclusion in Forrester’s 2012 Interactive Design Agency Overview. The report provides an up to date analysis of the interactive landscape and serves as a resource for companies entering the vendor selection process.
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August 29, 2012
The Risky Business of Mobile Devices

In the airport, on a train, in the comfort of your home – the ability to be able to work from anywhere has expanded the traditional workplace well beyond the office and created a strong reliance on mobile devices. We are constantly using our laptops, tablets, and smart phones to keep up with the demands of our careers, moving too quickly to consider the threat we have on the security of business information. This use of personal devices as professional communication tools has become a major obstacle in the challenge to maintain the security of company data.
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August 27, 2012
Boston Interactive Named to Inc. 5000 List for Fourth Consecutive Year

Boston Interactive is proud to announce that we have been named to the 2012 Inc. 5000 List. The List annually recognizes the fastest growing privates companies in the US according to percentage revenue growth over a three year period.
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August 21, 2012
MEDport Partners with Boston Interactive for New Fit & Fresh Website

Fit & Fresh, a brand of MEDport LLC, recently partnered with Boston Interactive for the launch of their new website. Fit & Fresh is a line of cold food storage products designed to provide customers with a simplified way to prepare, organize, transport, and dine on the go. The company was seeking a new website to simplify the online purchasing process and collaborated with Boston Interactive for the launch of their new online presence.
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August 08, 2012
Premier Healthcare Exchange Partners with Boston Interactive for New Branding & Website

Premier Healthcare Exchange (PHX) recently partnered with Boston Interactive for the launch of their new branding and website. PHX combines claim process automation with professional services to deliver advanced cost management solutions for health plans. The company was looking to update their corporate identity and collaborated with Boston Interactive for a complete rebranding and website redesign initiative.
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August 01, 2012
Boston Interactive Launches New DentaQuest Website

DentaQuest, a national leading oral health company, recently partnered with Boston Interactive for a website redesign initiative. Comprised of a national dental benefits company, an oral health foundation, and an oral health institute, DentaQuest initiatives favor preventative care and managing disease from an early stage. DentaQuest partnered with Boston Interactive to redesign their website and develop an online presence capable of solidifying their brand and communicating their full scope of offerings.
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July 25, 2012
Instagram 101

If a picture says a thousand words, Instagram has found the key to get users talking. With over 50 million users and 5 million more joining every week, the photo application has individuals snapping and sharing images across the world. Instagram has taken social media by storm becoming a viral platform among consumers and a valuable tool in the business community.
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July 10, 2012
Goodwin Procter Partners with Boston Interactive for Careers Portal Redesign

Boston Interactive recently partnered with Goodwin Procter to redesign their careers portal. Created to align with the look and feel of the existing website, the portal was designed to promote Goodwin’s range of career opportunities across all levels, departments, and locations. The modern design features a full-bleed background that changes when refreshed to reflect the various U.S. and international cities where Goodwin offices are located.
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July 05, 2012
Boston Interactive Creates New Website for Axceler

Axceler, a leader in Microsoft SharePoint solutions, recently partnered with Boston Interactive for the launch of their new website. Dedicated to helping their clients improve business operations, Axceler provides software that enhances the value and experience of using SharePoint. The company was looking to update their online presence to reflect the vibrant voice their brand has developed since the creation of their previous site. Partnering with Boston Interactive, Axceler decided to renew their digital marketing strategy and launch a new website.
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June 27, 2012
Email Manifesto

Email has become a big part of our daily life - in fact it can control our life. No longer is email just another communication tool as most of us have resorted to using it as a giant to-do list; one that anyone in the world can add to. Think about it, how many of us use our inbox to manage our day and struggle to get ahead of the flow of new emails? For every email we address, there is always a stream of new messages coming in and adding to the chaos of the inbox.
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June 19, 2012
Finagle a Bagel Launches New Website by Boston Interactive

Finagle a Bagel, creators of all-natural, high-quality bagels, recently partnered with Boston Interactive for the launch of their new website. Voted Best Bagels in New England by an NECN public poll, Finagle provides customers with premium products at their retail locations throughout the Greater Boston area as well as through catering services, wholesale distribution, and retail partners. Finagle previously had separate websites for their retail and wholesale users and was looking to combine the two in a single online presence. Realizing the challenge in doing so, Finagle partnered with Boston Interactive to launch their new website.
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June 11, 2012
Boston Interactive Takes Home NESHCo Lamplighter Award

Boston Interactive is proud to announce that the website they created for the Pediatric Physicians’ Organization at Children’s’ Hospital (PPOC) has been recognized by the New England Society of Healthcare Communications’ (NESHCo) Lamplighter Awards. The Lamplighter Awards annually honors exceptional healthcare communications, drawing more than 300 entries in the 2012 competition.
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June 05, 2012
Boston Interactive Teams with CordenPharma for New Website

Boston Interactive is pleased to announce the launch of the new CordenPharma website. CordenPharma is an expert Contract Manufacturing partner that provides a complete outsourcing solution for the entire pharmaceutical development process. Offering a broad range of services, CordenPharma was in need of a website that could clarify its many capabilities and unite them under one brand. The company partnered with Boston Interactive for a complete website redesign to help define their company and clearly communicate their value in the digital space.
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May 30, 2012
Boston Interactive Takes On A New Responsive Design

In February of 2012, Boston Interactive undertook a complete redesign of our website. The new site reflects the quality of digital services that we have provided over the last thirteen years to more than 400 clients. With the design in place, we realized the overwhelming shift towards responsive web design. It was no longer necessary as a web design agency to “chase devices” and try to make mobile specific sites. Responsive web design is about creating one website that responds to the browser and adjusts for the best experience. As a leading interactive agency, our digital strategy is focused on our users and responsive web design was an obvious next step for bostoninteractive.com.
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May 30, 2012
Is Pinterest in Your Best Interest?

First it was Facebook, then Twitter, and now Pinterest. The viral pin board website has taken the Internet by storm to become the fastest growing and third most popular social network. With 1.36 million users visiting Pinterest each day, the originally consumer-based platform has evolved into a popular marketing resource for many companies. Businesses are actively creating Pinterest accounts in attempt to build profitable relationships with the network’s 8.3 million monthly active users.
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May 29, 2012
Boston Interactive Named Finalist in NEDMA’s Awards for Creative Excellence

Boston Interactive is thrilled to announce that two of our projects have been named finalists in the New England Direct Marketing Association’s (NEDMA) 35th Annual Awards for Creative Excellence. The NEDMA Awards recognize marketing excellence and innovation in a variety of categories including print, broadcast, direct mail, and interactive.
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May 16, 2012
Boston Interactive Launches Final of Three IHA Business Solutions Websites

Boston Interactive is pleased to announce the third and final launch in the Illinois Hospital Association (IHA) Business Solutions website redesign initiative. IHA and Boston Interactive collaborated on a three-part project to redesign the online presence for each of IHA’s Business Solutions: IPC Group Purchasing, Insurance Solutions, and CompData. The new websites are united under the IHA umbrella while actively promoting the specialized services of each solution.
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May 07, 2012
Partners Collaborative Media Launches New Intranet in Partnership with Boston Interactive

Partners Collaborative Media (PCMS), a department of Partners HealthCare offering media support and setup services, recently partnered with Boston Interactive for the launch of their new intranet site. PCMS provides organization staff and affiliates with a range of services and support including live webcast, videoconferencing, and interactive multimedia production. The organization was in need of an intranet capable of streamlining the request process from users and improving the online customer experience.
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April 30, 2012
California Paints Collaborates with Boston Interactive for New Website

Boston Interactive is proud to announce the launch of the new California Paints website. California Paints is a manufacturer of quality paints, coatings, and spots surfacing systems. They were founded in 1926 and are an original pioneer in latex paints. Looking to connect consumers with their exclusive independent dealers and build brand awareness, California Paints partnered with Boston Interactive for the redesign of their new website.
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April 26, 2012
Boston Interactive Named 2012 Pacesetter by Boston Business Journal

Boston Interactive is proud to announce that it has been named a 2012 Pacesetter by the Boston Business Journal. This is the third consecutive year in which the agency has been named to the annual list which honors the fastest-growing private companies in Massachusetts.
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April 25, 2012
The Personal Cloud: Off the Desktop and Into the Cloud

Flexibility is a fundamental necessity in our lives since our culture is constantly on the move. Mobile devices allow us to work and surf on the go which means even our files and data need to be available on-demand, where ever we may be. The problem used to be solved by external hard drives, USB drives, and emailing files back and forth to ourselves. However, these tools weren’t enough to keep up with us – creating other problems such as multiple versions of the same file, data organization, and security issues. Recently we have been introduced to a whole new set of personal tools that let us utilize cloud storage to keep and organize our files. But how much do you really know about the personal cloud?
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April 25, 2012
Boston Interactive Attends Breaking Development 2012 Conference

Breaking Development is North America’s first and largest conference dedicated to the mobile web. Focusing on emerging technologies in web design, the conferences take place at locations across the country multiple times each year. This April, Boston Interactive’s Scott Noonan and Patrick Harrington headed to sunny Florida to participate in Breaking Development Orlando 2012. After 15 speakers, 2 workshops, and 3 days of inspiration, the two returned eager and excited to share their conference experiences.
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April 12, 2012
Boston Interactive Recognized by Sitecore for Developing Best Education Website

Boston Interactive, a web design, development, and interactive marketing agency, is proud to have been recognized by Sitecore’s Site of the Year award program for developing the Massachusetts College of Pharmacy and Health Sciences website (www.mcphs.edu). The MCPHS site was awarded the Best Education Website in the US as part of Sitecore’s annual contest honoring organizations that leverage their technology to develop outstanding web presences and engaging digital experiences.
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April 09, 2012
Boston Interactive Creates New Website for Manhattan Youth

Manhattan Youth, a New York based nonprofit community center, partnered with Boston Interactive to launch a new website. Providing local residents with a comprehensive set of programs and services, Manhattan Youth’s mission is to improve child care, recreation, enrichment, and community support throughout the Manhattan area. The organization has continued to expand since opening in 1986, annually involving more kids and implementing new programs. Looking to continue this expansion, Manhattan Youth partnered with Boston Interactive to create a new website that would promote and enhance their programs and services.
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April 02, 2012
Cybex International Launches New Website by Boston Interactive

Cybex International recently partnered with Boston Interactive to launch their new website. A global manufacturer of premium fitness equipment, Cybex leverages expertise in exercise science to produce a line of more than 150 products optimized to deliver unparalleled results while minimizing stress on the body. Looking to promote this unique selling point and improve the professionalism of their online appearance, Cybex partnered with Boston Interactive for the redesign of their new website.
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March 28, 2012
Responsive Web Design: Mobile to Desktop

It seems like every day we hear about new devices being released that allow us to surf the web from wherever we are. Laptops, tablets, smartphones, Internet enabled TV’s – all of which come in different shapes and screen sizes – are flooding the market making it difficult for websites to keep up. What size screen are users viewing your site on, when is it appropriate to redirect them to the mobile version of your site versus the full site? Today, users expect websites to magically morph into the best size and layout to fit the device they’re using. The rabbit in the magician’s hat? Responsive Web Design.
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March 27, 2012
Boston Interactive Launches New Website for Revolabs

Revolabs, developer and manufacturer of high quality wireless audio devices, recently launched their new website, designed and developed by Boston Interactive. Providing superior audio quality to fulfill both professional and business needs, Revolabs offers solutions for conference calls, broadcasts, classrooms, and presentations. Seeking an online presence to reflect their sleek product line and high tech culture, Revolabs decided to undergo a complete rehaul of their existing website.
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March 26, 2012
Brooks Automation Partners with Boston Interactive for New Website

Brooks Automation recently launched their new website in partnership with Boston Interactive. A leading provider of automation, vacuum, and instrumentation solutions, Brooks provides global customers with the service and speed to market technologies. Looking to update their online presence to effectively engage each of their diverse audiences, Brooks partnered with Boston Interactive for the design and development of their new website.
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March 21, 2012
Boston Interactive Launches New Trust Family Foundation Website

Boston Interactive is pleased to announce the launch of the very first Trust Family Foundation website. Established in 1986, the Foundation provides funding for innovative projects and programs that create long-term benefits in the arts, education, Jewish philanthropies and medical technologies. In past years the Foundation has made notable contributions in the New York and Boston areas, specifically providing funds to Children’s Hospital Boston and the Red Sox Foundation. Looking to take the next step in raising brand awareness, the Trust Family Foundation partnered with Boston Interactive to design and develop their first online presence.
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March 19, 2012
2012 SXSW Interactive Conference: Boston Interactive Recap

Every year industry professionals take over the city of Austin for the South by Southwest Interactive Conference: five days of panels, programs, and parties all geared toward discovering the next big industry breakthroughs and trends. This year Boston Interactive sent six team members to SXSW who returned eager to share their stories, experiences, and takeaways.
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February 28, 2012
You've Got A New Site Visitor, Now What?

The importance of driving new visitors to your website is no secret. Marketers spend countless hours creating campaigns to increase traffic and capture the potential business opportunities of new visitors. If managed correctly, website visitors have the power to increase sales, build brand awareness, and even determine the next product or service for your company. With the right tools in place and knowledge of how to access valuable data, new site visitors can become profitable customers.
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February 24, 2012
Boston Interactive Premieres Two New Videos

Boston Interactive is excited to premiere two new videos as part of our website redesign project. The videos, Agency Insights and Agency Life, capture the history, culture, environment, and energy at Boston Interactive. Partnering with visual communications company Real Cool TV Productions to help bring the project to life, Boston Interactive is excited to share a personal look behind the scenes of the agency.
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February 21, 2012
Illinois Hospital Association Launches First of Three Website Redesign Projects with Boston Interactive

The Illinois Hospital Association has partnered with Boston Interactive again, this time for a three-part initiative to redesign the online presence for each of its Business Solutions; IPC Group Purchasing, Insurance Solutions, and CompData. The IHA Business Solutions offer small businesses the opportunity to utilize the resources and knowledge of a larger organization by addressing the challenges of resource expenses, insurance consulting, and data availability. IHA partnered with Boston Interactive to promote the online presence for each of its three companies while maintaining a common identity under the Business Solutions umbrella. We are pleased to announce the launch of the first website for the IPC Group Purchasing website.
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January 25, 2012
Bye, Bye Flash - We'll Miss You

Remember that time not so long ago when a revolutionary new technology transformed websites from static content into moving, interactive experiences? Macromedia created Flash and completely changed the way that we consume digital information. The technology allowed us to turn graphics into animations, create 3D movable models, and build interactive features. However, with mobile compatibility becoming a heavy-weight contender in the website design process, it is unlikely that Flash will live to tell the tale.
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January 16, 2012
New England Center for Children Launches New Website by Boston Interactive

The New England Center for Children (NECC) recently partnered with Boston Interactive to launch their new website. With 35 years of experience in autism education in the Greater Boston area, the school is dedicated to transforming the lives of children through education, research, and technology. Looking to take the next step in strengthening its online marketing efforts, NECC partnered with Boston Interactive for a complete rebranding effort as well as the launch of its new website.
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January 06, 2012
Kidz Run the Show at Boston Interactive for a Day

The week between Christmas and New Years is usually a slow week for companies. Many parents take the time off to spend with their children and families. Boston Interactive thought this would be a great time to invite the kids in and have fun learning about what mom and dad do all day while they are at school. The children weren't let off the hook, they were tasked with creating their very own website. Mixed in with a few games of ping pong and a pizza lunch, the kids worked together to determine the design, content, and strategy for their website.
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