Boston Interactive Named Finalist for 3 MITX Interactive Awards

Boston, MA October 27, 2010 — Boston Interactive, a Boston-based web design, strategy, and interactive marketing agency is pleased to announce that it has been named a Finalist for 3 MITX Interactive Awards. Websites that Boston Interactive designed for Appalachian Mountain Club, ASPCA, and Genzyme Genetics have been selected as finalists for the 15th Annual MITX Interactive Awards. Held annually by the Massachusetts Innovation & Technology Exchange, the MITX Awards recognize excellence in the creation of web innovations designed, produced or developed in New England.

Since 1996 the MITX Awards has grown to the largest and most prestigious awards competition in the country for technology innovations and celebrates the best creative and technological accomplishments emerging from New England.

'The MITX Awards encompass all things creative and innovative in interactive marketing and technology, and this year saw an increasingly impressive group of forward-thinkers' says MITX president Kiki Mills. 'We are proud to be the voice for the region's digital community and we are thrilled to recognize some of the world's most inspiring marketing and creative experts through the Awards.'

Boston Interactive's finalists include Appalachian Mountain Club, nominated for Best Environmental Conservation Website; ASPCA, nominated for Best Non-Profit Website; and Genzyme Genetics, nominated for Best Biotech/Pharma Website.

'We are honored to be recognized by such a well-respected organization in the interactive industry,' says Chuck Murphy, Boston Interactive's Founder and CEO. 'I am really proud of our team and clients and for everyone's hard work. We've been privileged to work with clients that really trust us with their brands, allowing us to be creative and develop innovative solutions. We're very excited about these nominations as well as other upcoming projects that we're working on now'

Boston Interactive will be recognized with the other finalists at a gala awards ceremony traditionally attended by over 1,000 of the region's top interactive marketing and technology professionals. Winners will be announced at the ceremony in the Boston Marriott Copley Place on Thursday, November 18th at 6pm. Tickets can be purchased at www.mitxawards.org/interactive.

About Boston Interactive— Boston Interactive is a web strategy, design and interactive marketing firm focused on creating effective web-based solutions that deliver tangible business results. Founded in 1999, Boston Interactive has successfully implemented custom interactive solutions for hundreds of clients, ranging from small startups to Fortune 500 corporations. Boston Interactive has experience and expertise spanning numerous industries including healthcare, biotech, high technology, and non-profit. The agency was named a 2010 Top Agency by BtoB Magazine and listed on the Boston Business Journal's Pacesetters rankings of the 50 fastest-growing private companies in Massachusetts. More information about Boston Interactive can be found at www.bostoninteractive.com.

About MITX— The Massachusetts Innovation & Technology Exchange (MITX) is the region's premier professional organization for the Internet business and marketing industry. Reaching more than 7,500 professionals in New England, MITX is the community for thought leadership, building business relationships and professional training and development. Members of the MITX community take advantage of events, sponsorships, speaking opportunities and networking to make business connections and exchange ideas. With more than 60 events annually, MITX provides its members with the opportunity to promote their companies to targeted audiences and provides a valuable forum for networking with other likeminded peers to source potential business leads, partnerships, ideas, and funding. MITX is headquartered in Cambridge, MA. Visit us at www.mitx.org.

Jessica Winston

617.871.2155 x208

Jessica@mitx.org

www.mitx.org

Kate Holmes

617.241.7977

kholmes@bostoninteractive.com

www.bostoninteractive.com