Boston Interactive Launches New Trust Family Foundation Website
Boston Interactive is pleased to announce the launch of the very first Trust Family Foundation website. Established in 1986, the Foundation provides funding for innovative projects and programs that create long-term benefits in the arts, education, Jewish philanthropies and medical technologies. In past years the Foundation has made notable contributions in the New York and Boston areas, specifically providing funds to Children’s Hospital Boston and the Red Sox Foundation. Looking to take the next step in raising brand awareness, the Trust Family Foundation partnered with Boston Interactive to design and develop their first online presence.
Following Boston Interactive’s user-centric approach and utilizing the Smartwebs content management system, the new website employs strategic information architecture to simplify and streamline the process of submitting grant proposals. Users can digitally submit their requests using a secure login, eliminating the existing paper process and allowing the Foundation to review and vote on submissions in a more efficient manner. Visually, the new website features a simple, modern design with imagery reflective of the organizations to which the Foundation traditionally partners. Appealing to target audiences, the design helps to connect with users and positions the Foundation as a trusted professional organization.
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