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Feature Article
Do You Suffer From Internet Addiction?
With the growing reliance on the Internet, both at the workplace and with everyday life, some health professionals have noted that a percentage of people who compulsively use the Internet actually suffer from psychological and sometimes physical disorders. This month's feature article examines some of the symptoms of Internet Addiction.
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Web Strategy
The Importance of Your 'Thank You' Pages
In many ways, your 'Thank You' pages are more than just a polite confirmation of an online registration or task. They actually represent the beginning of a relationship a responder has with your organization. This month's web strategy provides a few things you can do with your 'Thank You' page to keep your responders engaged and interested in your organization, product, or service.
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Feature Client
Some Like It Hot! Some Like It Cold!
Kaspersky Lab required a special integrated marketing promotion to increase revenue and attract additional resellers. As an incentive and to motivate resellers to increase sales, Kaspersky Lab offered resellers, who met a specific revenue target, a chance to receive an all-expense paid vacation to either Cabo San Lucas (Hot) or Vail, CO (Cold).
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