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save the chimps

project overview

Save the Chimps partnered with Boston Interactive to develop a website that would increase online fundraising by building build a personal connection with users. Boston Interactive achieved this through a strategy that showcases the unique personalities of each chimpanzee throughout the entirety of the Save the Chimps digital marketing including the website, social media, and email marketing campaigns. The website employs vivid photography and playful messaging that bring the chimps to life online while ultimately communicating the impact of making a donation.

 

www.savethechimps.org

what we did

  • Internet Strategy
  • User Experience Design
  • Responsive Web Design
  • Online Fundraising
  • Content Management (Wordpress)
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