The Smart Campaign
www.smartcampaign.org

Overview
The Smart Campaign, led by The Center for Financial Inclusion at ACCION International, is a global effort to unite microfinance leaders around the common goal of instituting client protection to better serve clients and strengthen the microfinance industry. In order to help the Center spread the word about its mission, Boston Interactive built an informational website, incorporating interactive tools and resources to allow visitors to endorse and become involved with the campaign.