Since its establishment in 2004, HealthEdge has been modifying and improving the health insurance industry for commercial businesses and individuals using cost-efficient, innovative solutions. HealthEdge teamed up with Boston Interactive to make its digital landscape reflect the business strategies that have put HealthEdge on the forefront of their industry.

Our Solutions

  • Distributed relevant, engaging content, including email, web, mobile, blog, and video to nurture prospective customers through the buyer’s journey
  • Developed an engaging and unique layout tailored to different visitors depending on their insurance needs and questions
  • Created integrated marketing campaigns to promote thought leadership and help HealthEdge’s content to resonate with its audiences through various social channels