Boston Interactive (www.bostoninteractive.com) is a user of Google AdWords. We currently use the Google AdWords remarketing service to advertise across the Internet. Boston Interactive complies with Google’s policy requirements.
Google AdWords remarketing service allows Boston Interactive to deliver relevant, online advertisements to targeted groups of anonymous users who have previously visited any Boston Interactive-owned and/or -managed website URL and/or app.
Using Google AdWords platform, Boston Interactive can deliver online banners, paid search ads, rich media ads, or other ad types across Google’s content network. This may include Google-owned properties as well as any non-Google-owned websites using the content network.
When you visit any page or section of Boston Interactive’s website and/or app, a “cookie” is placed on your computer. From the Google AdWords Help page, a cookie is “a small file saved on people's computers to help store preferences and other information that's used on webpages that they visit.” To learn more about cookies, visit here.
Neither Google AdWords nor Boston Interactive collects any personally identifiable information on any users without their expressed consent. All data collected by “cookies” are stored anonymously.
If you would prefer not to be remarketed by Google AdWords, you may opt-out at any time by visiting Google’s Ads Settings.